A pioneer of the chef-meets-pitmaster movement, Adam Perry Lang elevated barbecue and helped make it mainstream.
- Author of Serious Barbecue, Charred & Scruffed, and BBQ 25
- Coined the “scruffing” technique – a method of roughing up meat to increase flavor. crust and char during grilling
- Founded Daisy May’s BBQ in New York City, now closed but widely credited with sparking the modern barbecue boom there
- Longtime friend of Jimmy Kimmel, with regular appearances on Jimmy Kimmel Live!
- Opened APL Restaurant in Hollywood, a dry-aged steakhouse and barbecue hybrid, before closing in 2022
- 900K followers across Instagram and TikTok